daveon: (Default)
daveon ([personal profile] daveon) wrote2010-08-24 02:21 pm

Always Worth Remembering the lay of the land....

Worldwide Mobile Device Sales to End Users in Q2 2010 (thousands of units)

Company '10 Units10 Mkt Share'09 Units'09 Mkt Share
Nokia 111,473.834.2105,413.4 36.8
Samsung 65,328.2 20.155,430.1  19.3
LG 29,366.7 9.0 30,497.0 10.7
RIM11,228.8 3.47,678.9 2.7
Sony Ericsson 11,008.5 3.4 13,574.3 4.7
Motorola 9,109.4 2.8 15,947.85.6
Apple 8,743.0
2.7
5,434.7
1.9
HTC 5,908.81.8 2,471.00.9
     
     
     

[identity profile] daveon.livejournal.com 2010-08-25 04:45 pm (UTC)(link)
We're hitting the cultural issues in spades and that's a potential problem. Rumours I'm seeing on line show all sorts of horror stories with apps being rejected because buttons are a colour the tester didn't like...

That said, we got an email from the head of QA at Samsung a week or so ago to personally apologise for the mess they'd made of this. That's a pretty astounding move for a Korean company and you can bet that people lost their jobs because that had to go out.

I'm putting even odds on Nokia sorting this out at the moment. We're seeing them doing the right stuff, the question is if they manage to get the marketing right.

The challenge is more that people believe that the only Smartphone in the world is the iPhone and that's purely Apple's marketing machine and the Reality Distortion Field in action. I had an argument the other weekend with somebody who was so certain that the iPhone was the #1 Phone in the world by sales now that they refused to believe any other data. They also believed that the most important feature was the screen resolution...

It's an interesting psychological effect.

[identity profile] marypcb.livejournal.com 2010-08-25 05:23 pm (UTC)(link)
well, the iPhone does have the wifis and the internets and it has more Gs... (I think that cartoon went on too long but I did love the 3 wishes bit ;-)

[identity profile] marypcb.livejournal.com 2010-08-25 05:25 pm (UTC)(link)
it's tangerine and blueberry again; when the iBook with a handle came out the Asian marketing team said what a brave colour Apple had used - think of it, blue!